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JSW One Introduces New Private Brand JSW One Concrete

JSW One Introduces New Private Brand JSW One Concrete

BY Realty+
Published - Wednesday, 27 Nov, 2024
JSW One Introduces New Private Brand JSW One Concrete

JSW One Platforms, the B2B e-commerce arm of the JSW Group, has launched JSW One Concrete, a ready-mix concrete solution tailored to address the growing needs of the construction sector. This addition strengthens JSW One’s private brand portfolio and underscores its focus on addressing challenges such as quality, consistency, and delivery efficiency in construction materials.

Initially launched in the Mumbai Metropolitan Region, JSW One Concrete aims to expand into the top 20 ready-mix concrete-supplying cities by FY 2027, which collectively account for ~50% of India’s total RMC market share. Designed for contractors, builders, developers, architects, structural engineers, and project management consultants, the product ensures a targeted rollout with plans for phased scaling across the country.

JSW One Concrete is built on the promise of quality and on-time in-full (OTIF) service delivery, ensuring contractors and builders can meet tight deadlines without compromising standards. By leveraging JSW Group’s in-house capabilities, including cement, GGBS, and chemical admixtures, the product ensures reliability and consistency, addressing trust issues that often impact the industry.

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